1. Commercials as Content: Will Consumers Watch?

Abstract: BY Brian Morrissey - Commercials as Content: Will Consumers Watch?
12/03/2007

2. The Ownership Of Ideas; Panelists Discuss New Business And Compensation Models

Abstract: BY Nicole Rivard - The Ownership Of Ideas; Panelists Discuss New Business And Compensation Models
11/30/2007

3. Are Web Giants Looking to Edge Out Ad Agencies?

Abstract: BY Brian Morrissey - Are Web Giants Looking to Edge Out Ad Agencies?
09/24/2007

4. Google Intros "Gadget Ads"

Abstract: BY Brian Morrissey - Google Intros "Gadget Ads"
09/19/2007

5. Web Ad Spend to Diversify

Abstract: BY Brian Morrissey - Web Ad Spend to Diversify
09/11/2007

6. ABC Working to Create Web Distribution Platform

Abstract: BY Shahnaz Mahmud - ABC Working to Create Web Distribution Platform
09/10/2007

7. Ascent Media Group and HP Form Alliance

Abstract: BY Ascent Media Press Release - Ascent Media Group and HP Form Alliance
08/28/2007

8. Branded Content, Mobile to Grow

Abstract: BY Shahnaz Mahmud - Branded Content, Mobile to Grow
08/08/2007

9. Massive, Nielsen: In-Game Ads Boost Brands

Abstract: BY Mike Shields - Massive, Nielsen: In-Game Ads Boost Brands
08/08/2007

10. Alternative Media Spend Soars

Abstract: Alternative Media Spend Soars
08/08/2007

11. iChat:Carat CEO Sarah Fay

Abstract: BY Ken Liebeskind - iChat:Carat CEO Sarah Fay
08/08/2007

12. The OMMA Video Summit

Abstract: BY Ken Liebeskind - The OMMA Video Summit
06/29/2007

13. Industry Seeks Relevant Advertising/Marketing Applications In Burgeoning Yet Sti

Abstract: BY Robert Goldrich - Industry Seeks Relevant Advertising/Marketing Applications In Burgeoning Yet Still Evolving Medium
06/22/2007

14. Hollywood Loves the Tiny Screen. Advertisers Don’t.

Abstract: BY LAURA M. HOLSON - Hollywood Loves the Tiny Screen. Advertisers Don’t.
05/07/2007

15. Higher Def

Abstract: BY Robert Goldrich - Higher Def
04/27/2007

16. Mojo Works HD Ad Angle

Abstract: BY Anthony Crupi - Mojo Works HD Ad Angle
04/23/2007

17. Blinkx Offers Video Search, But Is Not Generating Ad Revenue Yet

Abstract: BY Shoot Magazine - Blinkx Offers Video Search, But Is Not Generating Ad Revenue Yet
04/04/2007

18. Getting A Handle On The Biz

Abstract: BY Robert Goldrich - Getting A Handle On The Biz
03/26/2007

19. HD Essentials

Abstract: BY Shoot Magazine - HD Essentials
03/23/2007

20. Legalease

Abstract: BY Jeffrey A. Greenbaum - Legalease
03/23/2007

21. P&G, Major Marketers Crowd Into Direct Response TV

Abstract: BY Jack Neff - P&G, Major Marketers Crowd Into Direct Response TV
03/18/2007

22. Rabbit-ear TVs about to reach end of the road

Abstract: BY Ellen Lee - Rabbit-ear TVs about to reach end of the road
03/13/2007

23. Editing & Post: Finding A Def Ear

Abstract: BY Robert Goldrich - Editing & Post: Finding A Def Ear
03/09/2007

24. HD Essentials

Abstract: BY Carolyn Giardina - HD Essentials
03/09/2007

25. Online Video Viewing Not A Severe Threat To TV

Abstract: Online Video Viewing Not A Severe Threat To TV
03/07/2007

26. TiVo Jumps Into Syndicated Ratings Game

Abstract: BY Steve McClellan - TiVo Jumps Into Syndicated Ratings Game
01/29/2007

27. Discovery Brings Hi-Def Bus Shelters To New York

Abstract: BY STEVE MCCLELLAN - Discovery Brings Hi-Def Bus Shelters To New York
01/29/2007

28. Broadband Video Trends For 2007

Abstract: BY Ken Liebeskind - Broadband Video Trends For 2007
01/10/2007

29. Will Mobile Ads Take Off In 2007, Or Be Put On Hold?

Abstract: BY STEVE MCCLELLAN - Will Mobile Ads Take Off In 2007, Or Be Put On Hold?
01/01/2007

30. LIA Jury President Offers His Insights On The Annual Advertising Competition And

Abstract: BY Carolyn Giardina - LIA Jury President Offers His Insights On The Annual Advertising Competition And The State Of The Industry
11/17/2006

31. Facility Execs Offer Their Insights, Advice on the HD Movement

Abstract: BY Carolyn Giardina - Facility Execs Offer Their Insights, Advice on the HD Movement
11/17/2006

32. SHOOT Looks To FOXs Jim DeFilippis For Some Clarity About HD

Abstract: BY Carolyn Giardina - SHOOT Looks To FOXs Jim DeFilippis For Some Clarity About HD
11/17/2006

33. Want to Place a Product in a TV Show? Buy Airtime Too

Abstract: BY Marc Graser - Want to Place a Product in a TV Show? Buy Airtime Too
11/15/2006

34. Web Video Still Feeling Its Way

Abstract: BY Brian Morrissey - Web Video Still Feeling Its Way
11/07/2006

35. Will Consumers Watch Ads for Air Miles?

Abstract: BY Brian Morrissey - Will Consumers Watch Ads for Air Miles?
11/01/2006

36. Wading Into Content, One Exec At A Time

Abstract: BY GREGORY SOLMAN - Wading Into Content, One Exec At A Time
10/30/2006

37. SMPTE Celebrates 90th Anniversary At Confab, Looks To Issues Impacting The Futur

Abstract: BY Carolyn Giardina - SMPTE Celebrates 90th Anniversary At Confab, Looks To Issues Impacting The Future
10/27/2006

38. Wal-Mart Takes Its Ads to the Aisle

Abstract: BY Steve McClellan - Wal-Mart Takes Its Ads to the Aisle
10/16/2006

39. Epsteins Got Game For Advertising Biz

Abstract: BY Robert Goldrich - Epsteins Got Game For Advertising Biz
10/06/2006

40. IRTS Panel: Web Video Ads Pricey Compared to Broadcast

Abstract: BY Claire Atkinson - IRTS Panel: Web Video Ads Pricey Compared to Broadcast
10/05/2006

41. Xbox Menu Serves Chicken a la King

Abstract: BY Brian Morrissey - Xbox Menu Serves Chicken a la King
10/04/2006

42. Sony Tries to Lure DVR Ad-Skippers

Abstract: BY SUZANNE VRANICA - Sony Tries to Lure DVR Ad-Skippers
09/20/2006

43. Sprints New Ad Platform to Offer Targeted Ad Buys

Abstract: BY Alice Z. Cuneo - Sprints New Ad Platform to Offer Targeted Ad Buys
09/12/2006

44. Warner Bros. Starts Short-Form Studio

Abstract: BY Laura Blum - Warner Bros. Starts Short-Form Studio
09/06/2006

45. Jeopardy!, Wheel Get HD Makeover

Abstract: BY James Hibberd - Jeopardy!, Wheel Get HD Makeover
08/10/2006

46. Advertisers Turn to eBay To Buy TV Time

Abstract: BY SUZANNE VRANICA - Advertisers Turn to eBay To Buy TV Time
08/04/2006

47. Toyota Readies Comedy Series for Mobile Phones

Abstract: BY Steve McClellan - Toyota Readies Comedy Series for Mobile Phones
07/31/2006

48. Search Is on for Original Apollo 11 Footage

Abstract: BY Nell Boyce - Search Is on for Original Apollo 11 Footage
07/31/2006

49. Questions for … Susan D. Whiting

Abstract: BY BRIAN STEINBERG - Questions for … Susan D. Whiting
07/19/2006

50. CBS Research Chief Touts Addressable Ads

Abstract: BY Claire Atkinson - CBS Research Chief Touts Addressable Ads
07/18/2006

51. Maggio to Seek Set-Top Box Data for Alternative Ratings System

Abstract: BY Steve McClellan - Maggio to Seek Set-Top Box Data for Alternative Ratings System
06/26/2006

52. The Medium Is The Message

Abstract: BY Millie Takaki - The Medium Is The Message
06/23/2006

53. Clear Channel Eyes One-Second Radio Spots

Abstract: BY Willow Duttge - Clear Channel Eyes One-Second Radio Spots
06/12/2006

54. HD Biz Grabs Its Console At E3 Confab

Abstract: BY Carolyn Giardina - HD Biz Grabs Its Console At E3 Confab
05/26/2006

55. FilmCore Enters Into Reciprocal Deal With The Quarry

Abstract: BY Robert Goldrich - FilmCore Enters Into Reciprocal Deal With The Quarry
05/26/2006

56. The Medium Is The Message

Abstract: BY Millie Takaki - The Medium Is The Message
05/26/2006

57. Big Networks Differ On Best Use Of "Third Screen"

Abstract: BY A.J. FRUTKIN - Big Networks Differ On Best Use Of "Third Screen"
05/08/2006

58. Who Is Minding The Storage At NAB?

Abstract: BY Carolyn Giardina - Who Is Minding The Storage At NAB?
04/21/2006

59. KFC Seems to Win Game of Chicken

Abstract: BY SUZANNE VRANICA - What does it take to get folks to watch a TV commercial
03/20/2006

60. Postproduction and Editing: HD Advertising: Are We There Yet?

Abstract: BY Carolyn Giardina - Postproduction and Editing: HD Advertising: Are We There Yet?
03/10/2006

61. Verance Keeps Westwood One and Court TV on Track

Abstract: BY Abbey Klaassen - Verance Keeps Westwood One and Court TV on Track
02/12/2006

62. High Definition

Abstract: BY Carolyn Giardina - As high definition makes its way into the commercial making vocabulary...
02/10/2006

63. Ascent Media Launches Up FX With Ford Super Bowl Spot

Abstract: BY Linda Rosner - Ascent Media Launches Up FX With Ford Super Bowl Spot
02/08/2006

64. FilmCore Adds Stefansson, Completes N.Y. Facility

Abstract: BY By Carolyn Giardina - FilmCore Adds Stefansson, Completes N.Y. Facility
12/12/2005

65. 5.1 Audio And HD Commercials

Abstract: BY Steve Thompson - 2005 will go down in advertising history when HD commercials (finally!) arrived.
06/27/2005

66. What you need to know about: HDTV

Abstract: BY Beth Snyder Bulik - High-definition TV has been available in the U.S. since 1998. But it’s now gaining ground for two reasons: the government and flat-panel TVs.
06/13/2005

67. Liberty To Spin Off Ascent Media Group

Abstract: Liberty Media Corp. (NYSE: L, LMC. B) headquartered in Englewood, has announced plans to spin off a separate company comprised of its ownership interests in Santa Monica-headquartered Ascent Media Group and Discovery Communications.
04/14/2005

68. FILMCORE OPENS NYC OFFICE

Abstract: Commercial editing company FilmCore, with offices in Santa Monica and San Francisco, has opened a new office in New York City.
11/15/2004

69. Ascent UPs Its Collaborative Services

Abstract: BY By Carolyn Giardina - Ascent Media Creative Services-headquartered in Santa Monica and encompassing such companies as bicoastal Company 3 and R!OT, Santa Monica, New York and Atlanta-is scheduled to unveil its new UP Sessions selection of long-distance services. The common thr
02/13/2004

70. HD, Asset Management And 4K Fill The IBC Toolbox

Abstract: BY Major Developments At Amsterdam Confab Carry Post Implications. - Tools to support 4k production and postproduction—particularly telecine and color grading technology—were among the most talked about postproduction developments at the International Broadcasting Convention (IBC), held Sept. 11-16 in Amsterdam
09/26/2003

71. Your DVD Won't Play In My Machine

Abstract: As DVDs become an increasingly popular means of distributing work, people on both sides of the production equation—agencies and production companies—sometimes experience frustration with DVDs that
09/26/2003

72. 3D Egg-cites Hollywood

Abstract: BY Carolyn Giardina - But will Chicken Little hatch new ad models?
November 4, 2005

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